Scale Better Build a Business That Takes You Further.
Details
Booking clicks per 100 visits rose from 5.1 to 7.4 at Boulder Skin Bar. Google Analytics, September to early November 2026.
Business and med spa consulting. Marketing. AI automation.
Attract the clients you want. Spend less time holding everything together. Build a more profitable business that works better, grows smarter, and gives you room to live.
What Clients Say
“Christy has been incredibly supportive, knowledgeable, and genuinely invested in the success of my business. I've worked with several other marketing companies and was disappointed; StrataVera has been a completely different experience. Her guidance has helped me gain clarity, make more strategic decisions, and move my business in the right direction.”
You Don’t Have to Figure It All Out Alone.
Whether you’re building from the ground up, ready to grow, or trying to make an established business work better, we meet you where you are. From understanding your numbers and strengthening your leadership to improving operations, attracting customers, and planning what’s next, we help you make better decisions and put them into action.
Start-ups
<12Months to break-even
Coached a physical therapy startup to break-even in under 12 months, with the founder paying themselves from day one.
Details
A physical therapy start-up. Confirmed by the owner, November 6, 2026.
Med spas ready to scale
3.75×Revenue in 24 months
Coached a med spa from $200K to $750K in revenue over 24 months.
Details
One med spa. Confirmed by the owner, November 6, 2026.
Get found and booked
+45%Booking clicks
At Boulder Skin Bar, more of the people who visit the website now click to book.
Details
Booking clicks per 100 visits rose from 5.1 to 7.4. Google Analytics, September to early November 2026.
Automate
73%Missed calls that still booked
At Boulder Skin Bar, 8 of 11 people whose call went unanswered got a text back and went on to a booked stage.
Details
Boulder Skin Bar’s CRM pipeline, reviewed November 11, 2026. A small sample; booked is the lead’s stage at review, not a completed visit.
Improve operations
“She has truly strengthened my business by helping me engage with and respond to my clients more quickly and efficiently.”
Ongoing strategic support
3 yearsAnd counting, for one client
“She has been a trusted strategic advisor for me over the past 3 years.”
What’s Holding Your Business Back?
Most founders don’t reach out because they need a specific deliverable. They reach out because they feel something is off. The effort feels high, but the momentum feels low.
Profitable on paper, broke in the bank.
Every decision still comes through me.
Training lives in my head.
I can’t take a vacation without the wheels coming off.
I don’t own a business. I am the business.
What You’re Getting Into.
We work with you one to one, inside your actual business or virtually, with your team and your numbers.
You get the same person who answered your questions on the call, working with you side by side in every step of the process.
We work together to build what you’re missing, from client journey KPIs to financial dashboards to SOPs. We don’t just advise; we build the systems with you, so you see results in real time and turn that data into information to grow your business. We serve clients nationwide.
What Are You Building Toward?
Whatever stage you’re in, StrataVera helps you build what’s needed to move forward.
Start
Turn your idea into a business built on a strong foundation.
Get Found
Build a digital presence that attracts the right customers and turns interest into business.
Operate
Create smarter systems, stronger teams, and a business that runs more efficiently.
Grow
Increase profitability, expand your reach, and scale with intention.
Build Value
Strengthen what you’ve built and create more options for your future.
Recent Work
“She thinks like a marketing strategist, audits like a bookkeeper, and plans like a growth consultant.”
Boulder Skin Bar
Boulder, CO
Website, email marketing, booking and follow-up automations, plus ongoing consulting.
See It Live (opens in a new tab)
Why StrataVera
Big-Picture Strategy. Hands-On Execution.
Look Deeper
We look at the whole business first, not just the one thing you called about.
Connect the Whole
We’ve run the numbers, built the sites, and wired the automations ourselves.
Build Together
We don’t stop at recommendations. We build the work with you.
Lasting Value
We measure success by what changes in your margin, your time, and your options.
Who We Serve
For start-ups to $10M in annual revenue.
Service Businesses
Service-based founders who can feel the wheels starting to wobble: growth exposing the cracks, margins quietly compressing.
Start-Ups
For start-ups and pre-launch founders: the business plan, the model, the numbers, and the first systems, so the company starts on a foundation built to hold growth.
Med Spas
Our deepest specialty, built on nine-plus years in medical aesthetics running a Diamond-level Allergan practice, plus multi-site operations leadership across seven locations.
Our Services
Business & Med Spa Consulting
Start-ups to $10M · Med spas
Grow revenue, strengthen margins, and improve operations.
Without giving it every evening, weekend, and ounce of your attention.
- Money
- Growth
- Operations
- People
- Exit
Med Spa Websites
Med spas
Get discovered. Build trust. Make booking the natural next step.
Turn your website into a clearer path from patient discovery to booked appointments, without adding to your team’s workload.
- Help patients find you
- Help patients choose you
AI & Marketing Automations
Med spas · Service businesses
Make every inquiry count.
Faster responses, smarter follow-up, and better client retention. Stop losing opportunities between the first inquiry, the appointment, and the next visit.
- Instant response
- Long-term nurture
- Reactivation
- Smart booking
Where We Specialize
Money
Financial Clarity
Margin by service, the real cost of every hour, and a P&L you can read and run from.
Benchmarking & KPIs
The few numbers that matter, measured against where you should be, reviewed on a rhythm.
Growth
Growth Strategy
A plan built on your actual numbers: where to grow, what to stop, and in what order.
Sales
Consultations and conversations that turn interest into commitments, without the pressure.
Marketing
Positioning, websites, and marketing automations that bring the right clients in.
Client Journey & Retention
From first question to rebooking: follow-up, experience and loyalty that don’t depend on who’s working.
Secret Shopping
We experience your business the way your clients do, then show you exactly what they see.
Operations
Operations & Systems
Scheduling, capacity, inventory and procedures your team can run without you in the building.
Technical Automations
The systems and integrations behind service and retail businesses, so routine work runs itself.
People
Team Building
Hiring, onboarding and training standards that make good work teachable.
Leadership Coaching & Development
One-to-one coaching for owners and leaders: decisions, delegation, accountability and the next level of your role.
Exit
Buy, Sell & Exit Readiness
Clean financials, documented operations and a team that runs without you. Worth more, whether you sell or stay.
Med spa
Med Spa Operations
Everything above, built for med spas: the customer journey, client engagement and retention, provider training, compliance, treatment menus, consult conversion, scheduling, inventory and service margins.
A Clear Process. Built Around Your Business.
You don’t need to overhaul everything at once. We start where the friction is greatest, focus on what will make the biggest difference, and build from there. Each improvement makes the next one easier.
Reveal
See what’s really going on.
We look beneath the symptoms to uncover what’s slowing you down, where money and time are being lost, and what’s keeping your business dependent on you.
The shift: From gut feeling to real clarity.
Refine
Make room for what matters.
Not everything needs to be fixed, and not everything needs to stay. We simplify what’s complicated, remove what isn’t working, and build a better way forward.
The shift: From overwhelm to direction.
Enable
Make the business work better.
We connect the right systems, automate repetitive work, and give your team the tools and training to keep things moving without you managing every detail.
The shift: From doing everything to leading the business.
Optimize
Grow without adding more chaos.
With better systems in place, we use real performance data to improve margins, strengthen what’s working, and find opportunities to grow without adding unnecessary complexity.
The shift: From reacting to what’s next to choosing what comes next.
The Problem Is Rarely Just One Thing.
Because fixing one piece means little if the rest of the business is working against it.
What looks like a marketing problem might actually be an operations problem. A hiring challenge might reveal a financial constraint.
We look beyond the immediate issue to understand how your finances, operations, marketing, and people affect one another.
Building Toward | A Business That Gives Back
More Margin
Pricing, cash and costs you can see and steer. Profit stops being a surprise at tax time.
More Time
A team and systems that run the same whether you’re in the room or not.
More Options
A business someone else would pay for — so selling, stepping back or staying is a choice.
Frequently Asked Questions
What Does StrataVera Consulting Do?
StrataVera is an operator-led business and med spa consulting firm. We find what’s holding a company back, fix it at the root, and build the financial, operational, growth, and leadership systems that let the business run, grow, and hold its value, without running through its owner. For med spas, that includes the website and the follow-up automations that bring the next patients in.
Who Does StrataVera Work With?
Service-based founders, with a deep specialty in med spas, who can feel the wheels starting to wobble: growth exposing the cracks, margins quietly compressing. Consulting is for start-ups to $10M in annual revenue. Websites and automations are built for med spas and work for any service business.
Do You Only Work With Med Spas?
No. Service-based businesses broadly; med spas are the deepest specialty, built on our founder’s nine-plus years in medical aesthetics running a Diamond-level Allergan practice, plus multi-site operations leadership across seven locations. The same work makes any founder-dependent company scalable, sustainable, and transferable.
Do You Work With Start-Ups?
Yes. For start-ups and pre-launch founders, the work is building the business plan and taking the idea to reality: the model, the numbers, and the first systems, so the company starts on a foundation built to hold growth instead of collecting cracks to fix later.
What Happens When You Reach Out?
You bring what’s not working. We’ll get back to you as soon as possible, within 48 business hours, with an honest read on which layer needs attention first and what it’s costing you to wait. If it makes sense to keep going, you’ll hear exactly what we’d do next.
Tell us what’s on your mind.
A question, a challenge, or something you’re ready to change. Tell us a little about your business and where you’d like to go.
Denver, CO · Serving leaders nationwide
Photo: Bryan.simmons
Original photograph · CC BY-SA 3.0
Cropped and displayed in grayscale.
